Why Domain Keywords

Domain name with keywords embedded with it is the first thing to remember when you want to build your own website. But why Domain Keywords?

Domain keywords are what make up your second level domain and give your overall domain the most value. Keywords are paramount when evaluating a domain name and should always be selected with careful consideration and research. As a domainer, you are almost always looking at your domains based on their keywords.

It is possible that a domain may contain absolutely no relevant keywords but could still be worth a good amount of cash. For example, Google.com is a relatively worthless domain when basing the value off of the keyword alone. Google was definitely not a notable keyword before the site was created and marketed, yet now it is probably one of the most valuable domains in existence. This is where the whole question of branding, establishing a memorable presence for your website thus adding value to the domain, comes into play. There are some domains that people consider innately brandable. These are typically short, one-word domains that are easy to remember and catchy. However, as a domainer the majority of your portfolio will most likely consist of keyword-oriented domains since these have more obvious value and appeal better to search engines. -Domaining 101